If you have ever arrived in a new town, unfamiliar with your surroundings, chances are you pulled out your phone and searched online for a nearby coffee shop, used Google maps to find your way arou...

An estimated 75% of digital marketing budgets are wasted.
Choose the right tactics for your specific business.

There are hundreds of marketing tactics available to business owners and marketing man...

Do you know why your customers choose you?

Customers need to feel connected to a brand in order to engage and ultimately become loyal brand followers and repeat customers. This happens in one of 3...

Recently, I met a very bright and ambitious man who has achieved some success at a young age selling a very specific online marketing tactic. We met at a conference and I was genuinely interested i...

Did you ever imagine the year 2020 would turn out the way it has? If you lead a small business, you now know your world can change on a dime. While nothing could have prepared us for what we faced ...

5 Things You Can Do Right Now to Thrive on the Other Side.

I know what you are thinking. How can I possibly think about a comeback when we haven’t yet turned a corner on this pandemic? Most of the...

None of us, working so hard to build our businesses, want to hear that we may have been wasting valuable time and resources. I get it. There are hundreds of articles and bits of advice out there. I...

Marketing isn’t easy, but it doesn’t have to be complicated. 

I often say that marketing is not easy, but it also doesn’t have to be complicated. I want to share why this is true and how companies...